Loyalty should
be the assumption

Loyalty and lead generation usually don’t mix. Whilst there might be more tools, more data and more insights than ever to lead people from A-B, few seem to prioritize actually keeping people at B once they get there actually keeping people.

Our combination of traditional affiliate marketing techniques and our in-house developed retention engine, EkstraPoint, aims to make loyalty the assumption again, and, in the end, make paying customers out of what was once just promising leads.

We are very proud of our two teams that make ends meet across countries, and helps us push the boundaries for smarter LeadGen. Without them Vita Media Group couldn't have been the same.

of Growth

A Belief in a Better Way

Vita Media Group was founded back in 2016 with a firm belief that there was a smarter, more effective way to do high quality lead generation than what was the norm back then. Turns out that belief was more than just that.

We’re Just Getting Started

We recently opened a second office in the Baltics and have no intentions of stopping there. We hope that our track record of results and belief in a better way will lead to a continued journey of growth across not only countries but continents.

The Belief Expands

By executing on our core strategy since day 1, we’ve been able to grow steadily ever since we set foot in the industry. We now work closely with some of online gambling’s biggest brands, creating results with every case.

DICO Investments

This history of growth was what secured funding from renowned venture capital fund, DICO. Back in 2019, DICO saw the potential in our highly scalable business model and fine-tuned business structure and decided to pursue what has been a tremendous partnership since then.

"We are adept, fast and nimble. We regularly add new brands to the portfolio and are always on the lookout for new opportunities and partners."

Strong financial development


We have long-term partnerships with our partners after generating leads that will continue to deliver recurring revenue well into the future.

Diversified business model


Our platforms has a favourable split of data management, affiliates, media guides and and our retention engine that are optimised to deliver high quality leads.

Focus on sustainability


We are forerunners in affiliate compliance, corporate responsibility and responsible gambling which helps us deliver our long-term growth goals.

Meet our team in Copenhagen

Our first office is located in Hellerup, Copenhagen. It comprises Tuborg Havn, the redeveloped brewery site of Tuborg Breweries, with the Waterfront Shopping Center, a marina and the headquarters of several large companies.

Jimmi Meilstrup

CEO & co founder

Rasmus Hansen


Frederik Skovgaard-Holm

CMO & CO founder

Brian Nyegaard


Henrik Pitzner Liljegren


Philip Zeplin-Frederiksen

Head of SEO

Jelmer Jetten

Head of Marketing

Martin Vaňo

Head of technology

Asger Callesen

CRM Manager

Jesper Lohmann

Board member

Mangler Navn

Board member

Meet our team in Skopje

Our office in Skopje Marcedonia is located within the stadium of FK Varder, Skopje's main football club, and has a beautiful view over the entire city

Petar Vuksanovic

Head og technologies for Reward Group

Martin Iljovski

Head of technologies for Media group

Darko Markovski

Head of product

Filip Spasovski

Head of affiliates

Ema Stavrikj

Head of content management

Dario Naskovski

Affiliate Executive

Andrej Martinski

Affiliate Executive

Elena Shokarovska

Affiliate Executive

Sabina Alomerovic

Affiliate Executive

Risto Muchev

Full stack developer

Joana Goshevska

Full stack developer

Dimitar Goshevski

Full stack developer

Klime Matoski

Senior UI & frontend developer

Ljubisha Stojanovski

Frontend developer

Ajdina Sahovic

Web & graphic Designer

Dragana Mitrovic

CRM frontend manager

Mihail Andonovski

CTO & Creative director

Christoph Ertl

CTO & Creative director

Mihajlo Srezovski

Intern, JAVA

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