About us
Vita Media Group is a frontrunner in the world of iGaming, finance, lead generation, and affiliate marketing. Originally from Copenhagen, Vita Media Group launched a new office in Skopje in 2019.
Vita Media Group in Skopje is looking for a talented Digital Marketing Specialist to join our growing company.
Responsibilities:
- Contribute to the media buying and lead generation campaign setup on various ad networks
- Actively taking part in the direct marketing activities with Email and SMS
- Assist in the daily planning and reporting on the multi-channel performance (PPC, Email, SMS)
- Work cross-functionally with the tech, content and design teams, while aligned to the overall marketing activities
- Provide creative ideas on copy and landing pages’ optimization used for the purposes of direct marketing and lead generation
- Track various ESP performance and lead segmentation
- Report on previously defined goals on a weekly and monthly basis aligned with the wider marketing strategy
Requirements:
- Desirable experience in digital marketing with a focus on performance marketing
- Interest and familiarity with campaign management through different advertising networks (Facebook Ads, Google Adwords but also in push/pop/native advertising networks)
- Understanding the direct marketing channels, primarily email and SMS for leads monetization would be considered as an advantage
- Well-versed in conversion funnels and lead generation
- Comfortable with using Google Workspace, Jira, Confluence, and internal dashboards to analyze marketing channels’ performance
- Result oriented, with the ability to present the success through different metrics
What we offer:
- Work experience in a marketing team within a fast-paced start-up environment
- Proactive and helpful colleagues. A fun group of people to work with
- Competitive salary based on experience
- Private insurance
- Coffee & Snacks
- Free parking and great office location – Park Residence
Send your CVs to contact_mk@vitamediagroup.com